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案例分享 | 国潮新生活集合体验店
2021-11-26
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磁器口不仅是重庆的一张名片,同时也是老重庆的一个历史缩影。磁器口以“牌坊”起首,踏入其中,如穿梭回90年代初的老重庆。在新时代的潮流下,如何赋能磁器口片区,将多元潮流与之碰撞成为了主题?

Ciqikou is not only a business card of Chongqing, but also a historical epitome of old Chongqing. Ciqikou starts with the "memorial archway" and steps into it, such as shuttling back to old Chongqing in the early 1990s. Under the trend of the new era, how to enable the Ciqikou area to collide with the multi trend has become the theme?

#01

      接待区

寻光、启梦

一场无限未来的寻光之旅



从踏入空间的那一刻,时空的穿越与叠加就已然开始,通过怀旧与现代的碰撞融合,具有底蕴和沉淀感的建筑造型加之精致、文艺、放松、舒适的体验场景,给人置身于沙区深厚的历史氛围的沉浸式体验。

From the moment you step into the space, the crossing and superposition of time and space have already begun. Through the collision and integration of nostalgia and modernity, the architectural modeling with heritage and precipitation, coupled with exquisite, literary, relaxed and comfortable experience scenes, gives people an immersive experience in the deep historical atmosphere of the sand area.




接待区加入了牌坊装置艺术,形式来源抽取了宋式牌楼的元素,用透明树脂材质打造了相似水晶牌坊,让过去与现在宛如穿越时空之门般在这里相遇。

The installation art of memorial archway is added in the reception area. The elements of song style memorial archway are extracted from the formal source, and the similar crystal memorial archway is made of transparent resin, so that the past and the present meet here like a door through time and space.




SAME   ARRIVAL 地面同款无机石英石推荐 ——


》》》莫兰迪GD5010


利用材质的竖向阵列,体块的变化使用,凸显亦虚亦实的穿越感。让传统与新潮巧妙碰撞,让人眼前一亮。

Using the vertical array of materials and the changing use of blocks, it highlights the sense of crossing both virtual and real. Let tradition and fashion collide skillfully and brighten people's eyes


将品牌墙做的电子玻璃的材质,在时尚感与科技感兼顾的同时,保证了功能的使用,同时,引景入内,让该区域景观、建筑与室内的通透性得到了最优解。

The material of the electronic glass made of the brand wall ensures the use of functions while giving consideration to the sense of fashion and science and technology. At the same time, it introduces the scenery into the area, so as to obtain the optimal solution for the permeability of the landscape, architecture and interior in the area.



#02

      步入二楼

踏光、而上

开启时光隧道

重庆,一座由台阶串联的城市。拾级而上的台阶,象征城市的乐观向往。挺拔坚强的高堡坎,象征着这座城市坚强的意志和向上的精神。透过翻着淡蓝色的玻璃阶梯,宛如科技感的时光隧道般。等待我们的将是何种文化的碰撞。

The steps rising up symbolize the optimistic longing of the city. The tall and strong castle wall symbolizes the strong will and upward spirit of the city. Through the light blue glass steps, it is like a time tunnel of science and technology. What kind of cultural collision awaits us.


#03

      沙盘区

载光、探寻

新旧碰撞体验国潮文化

踏入二楼主展馆区域,新旧文化在这里的碰撞达到高潮。以光色为文化,筑造了多元的情景,如美食、咖啡、水吧于一体的美食市集、如传承古典文化的东方乐高、如现代与传统碰撞的艺术装置,在这里,可以体验到新旧文化碰撞的种种。

Taking light and color as the culture, it has built a diversified scene, such as a food market integrating food, coffee and water bar, an oriental LEGO inheriting classical culture, and an art installation in which modern and traditional cultures collide. Here, you can experience all kinds of collisions between old and new cultures.

比埃菲尔铁塔更具有巧匠精神,比自由女神像更宏伟壮阔。这就是中国传统的建筑——斗拱艺术。将传统建筑作为艺术品进行室内陈设穿插,让庄重建筑与新潮的时代有了巧妙碰撞。通过文化的体现,过去的磁器口在这里,未来的磁器口也在这里。

This is the traditional Chinese Architecture - Dou Gong art. The traditional architecture is interspersed with indoor furnishings as a work of art, which makes the solemn architecture skillfully collide with the new era. Through the embodiment of culture, the magnetic mouth of the past is here, and the magnetic mouth of the future is also here.


沿着潮玩区设计中古乐高——榫卯玩具体验区

通过体验榫卯结构在物件构造、建筑呈现上的可玩性体验,让到访者体会传统中国文化,也提醒着下一代,比乐高更优秀的搭建方式,已在中国存在近千年。

By experiencing the playable experience of mortise and tenon structure in object structure and architectural presentation, visitors can experience traditional Chinese culture and remind the next generation that a better construction method than LEGO has existed in China for nearly a thousand years.


#04

      水吧区

谧光、品味

文化叠加的潮玩圣地


将整个室内打造成新旧文化交叠的潮玩圣地。榫卯结构的物件的巧妙展现,与能透影的玻璃制品的交相呼应,超脱碰撞的时光感在这里油然而生。多元潮流的风格犹如时光穿梭一般,瞬间进入潮酷新时代,新旧的无缝交替给人眼前一亮的新奇体验。

The whole interior will be built into a tide playing holy land with overlapping old and new cultures. The ingenious display of mortise and tenon structure objects echoes with the transparent glass products, and the sense of time beyond collision arises spontaneously here. The multi trend style is like a time shuttle. It instantly enters the cool new era. The seamless alternation of the old and the new gives people a bright and novel experience.


作为最能让人心动的美食文化,网红奶茶与传统古建筑形态的碰撞,一形一味,一心一品,让整个空间可玩性,可感受性更强。手捧一杯夏日饮品,在时空的穿梭中看尽文化的激荡。用色、香、味捕获少年的心。

As the most exciting food culture, the collision between net black milk tea and traditional ancient architectural forms makes the whole space more playable and perceptible. Holding a cup of summer drink, you can see the agitation of culture in the shuttle of time and space. Capture the young man's heart with color, fragrance and taste.


#05

      花坊区

印光、初醒

绚烂的繁华在此绽放


初见鲜花铺子的惊喜 还是喜迎美好未来的喜迎。在最终的寻花坊,我们用繁华体现出寻光的意义,光的尽头就是繁华。在此空间,可以体会到插花的乐趣,也可以在花的海洋中阅读,种种情景,对于沙区的新的生活方式进行了再度演绎,在文艺气质浓郁的沙区,与新沙区共同成长。

In the final flower seeking workshop, we use prosperity to reflect the significance of looking for light, and the end of light is prosperity. In this space, you can experience the fun of flower arrangement and read in the ocean of flowers. Various scenes have reinterpreted the new lifestyle in the sand area, and grow together with the new sand area in the sand area with strong literary and artistic temperament.

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